Viral sensation, Oscar Gonzales, saves rabbit from blazing Thomas Fire after spotting the small animal on Highway 1 near La Conchita, CA.
Editor’s Note: NBC Los Angeles, which did the original interview with Oscar Gonzalez after being contacted by his girlfriend, now believes that Gonzalez is not the man seen in the viral rabbit video. While Gonzalez and his girlfriend still insist he was in the video, NBC Los Angeles now believes that an enhanced image from the original video makes it clear that Caleb Wadnan is person who rescued the animal. Their interview with Wadnan can be seen here.
During a time of devastation and wreckage, one man provided some hope when he saved a rabbit from a raging California wildfire.
Oscar Gonzales, a Pacoima resident, and his friend spotted the white rabbit while driving through the fire after work. The rabbit was desperately running down flame engulfed Highway 1 when Gonzales decided to pull over and help the small animal.
“I love animals myself,” he told NBC News Los Angeles. “I didn’t want the rabbit to go through the fire.”
In only shorts and a hoodie, Gonzales fearlessly raced towards the fire in an effort to save the animal. He jumped up and down while clutching his head, pleading for the rabbit to come to him.
He explained that his panicked actions were meant to get the animal’s attention and stop it from running towards the inferno.
The rabbit first appeared apprehensive, but this didn’t deter Gonzales. Finally, the rabbit ran away from the flaming bushes into the arms of its rescuer.
“At first he was afraid of me because I was yelling, but then it went in my arms,” Gonzales said.
Once Gonzales retrieved the animal, he dropped it off in a safer area where there were no flames and the rabbit dashed away.
In a move that has left breakfast tables across America both stunned and amused, Quaker Oats has officially reversed its decision to retire the Aunt Jemima brand, bowing to what company insiders describe as “unprecedented backlash” from pancake lovers everywhere. Nearly three years after rebranding to “Pearl Milling Company” and hoping to modernize their image, Quaker Oats is bringing Aunt Jemima back, citing “public demand” as their reason for the unexpected reversal. The slogan? A straightforward declaration: “Aunt Jemima is back.”
The decision comes after waves of social media pleas, angry customer emails, and even a few pancake protests, all from consumers who said that breakfast “just wasn’t the same” without Aunt Jemima. For Quaker Oats, the initial rebranding was intended to show sensitivity to the racial stereotypes the character once represented. But with the rebrand met with tepid sales and an outpouring of nostalgia, Quaker decided it was time to bring the syrup-slinging aunt back.
“After listening to our customers, we realized Aunt Jemima was never just a brand; she was a tradition,” explained Quaker Oats spokesperson Jenna Wheaton. “Sure, we wanted to update our values, but apparently, so does everyone else… right back to Aunt Jemima.”
Quaker Oats could never have anticipated just how deep the loyalty to Aunt Jemima ran. While many applauded the original rebrand for its attempt to move away from outdated racial stereotypes, others weren’t having it. Breakfast loyalists insisted Aunt Jemima wasn’t just a mascot—she was family. “It’s just not breakfast without Aunt Jemima on the table,” said one vocal critic on Twitter. “I don’t need ‘Pearl Milling Company.’ I need Jemima!”
It seems the calls to “Bring back Aunt Jemima!” came from every corner of the internet. Even TikTok teens jumped on the bandwagon, making pancake-themed protest videos that garnered millions of views. One trending video showed a teenager solemnly drizzling syrup over stacks of pancakes with a caption reading, “Breakfast hasn’t been the same since you left us, Aunt Jemima.” The emotional impact was real, and Quaker Oats listened.
“We had no idea people felt this strongly about a pancake mascot,” admitted one Quaker Oats executive. “But the public has spoken. And who are we to deny them breakfast joy?”
With Aunt Jemima’s triumphant return on the horizon, the team at Quaker Oats has its work cut out for them. The new branding will reportedly pay homage to the brand’s past while “modernizing” Aunt Jemima’s look. Sources close to the project suggest the new image will bring back Aunt Jemima’s smiling face, but with “a contemporary twist”—whatever that might mean for a pancake mix box.
Marketing insiders have hinted that the updated Aunt Jemima logo may feature a slight redesign, portraying her as a “timeless breakfast icon.” This reimagining comes after months of focus groups, where Quaker Oats executives grilled pancake enthusiasts on what Aunt Jemima really meant to them.
“People wanted Aunt Jemima to look modern, relatable, and… comforting, I guess?” one marketing analyst said, clearly baffled by the unexpected depth of pancake branding. “Honestly, we’re just trying to give the people what they want.”
News of Aunt Jemima’s comeback exploded online, with the hashtag #AuntJemimaIsBack trending within hours. Social media erupted with celebratory posts, memes, and photos of the classic Aunt Jemima bottles and boxes. Some fans even posted photos of the old products they’d hoarded after the original rebranding, declaring themselves “pancake patriots” who “never lost faith.”
One viral tweet read, “They took her away, but we never gave up! Aunt Jemima forever!” complete with a photo of a box of the Pearl Milling Company pancake mix in the trash. Another fan commented, “Finally, my kitchen can go back to normal. Pearl Milling Company never stood a chance.”
Some social media users, however, expressed their disapproval, arguing that Quaker Oats’ decision was a step backward. “So after all that talk about sensitivity and progress, they just bring Aunt Jemima back because people whined about it?” one user tweeted. “Honestly, I don’t know if I should laugh or be annoyed.”
But for many, the announcement was a win for nostalgia over “wokeness,” as one user put it. “Sometimes, we just want things the way they were. Pancakes are simple. Let’s keep them that way.”
The return of Aunt Jemima has even inspired a new movement among nostalgic fans who’ve dubbed themselves the “Pancake Populists.” This loosely organized online group claims to represent “the voice of the breakfast table” and champions the return of classic brands they believe were unfairly “canceled.”
“First Aunt Jemima, then what—Mr. Clean? Uncle Ben?” said one passionate member. “We’re here to preserve the icons that make us who we are, one box of pancake mix at a time.”
The movement has gathered enough traction that other brands are reportedly rethinking some of their own recent image overhauls. Rumor has it that other classic food brands are now eyeing their original mascots with fresh interest, wondering if maybe it’s time to give nostalgia a chance after all.
Quaker Oats, perhaps humbled by the experience, issued an official statement that emphasized the company’s commitment to its customers. “Aunt Jemima has a place in our hearts and our kitchens,” the statement read. “After a period of reflection, we’ve decided to honor her legacy while ensuring that we remain respectful of our values and our history.”
Quaker Oats executives have hinted that this time, Aunt Jemima’s here to stay. “We thought a name change would move the brand forward,” said one executive. “But it turns out what our customers really want is a little piece of their past. And who are we to say no?”
As Aunt Jemima prepares for her grand re-debut, other companies are surely taking notes. Social media users have already begun tagging other companies, asking if they’ll follow in Quaker Oats’ footsteps. “If Aunt Jemima can come back, how about we get Uncle Ben back on the rice boxes?” tweeted one hopeful consumer.
While it’s unclear whether this nostalgia trend will continue, Quaker Oats’ decision to bring Aunt Jemima back has certainly sparked curiosity and debate. Some experts say we may be entering a “nostalgia wave” in the food industry, where brands attempt to recapture the loyalty of consumers longing for simpler times—one breakfast icon at a time.
As for Aunt Jemima, her reappearance on store shelves signals the enduring power of a beloved brand and a lesson for companies everywhere: mess with breakfast tradition at your own peril.
In a dramatic turn of events, CBS has faced a significant financial setback after six major advertisers pulled their support in response to a boycott call made by Republican Senator J.D. Vance. The senator’s public demand for a boycott has sent shockwaves through the advertising world, leaving the media giant reeling from the lost revenue and growing public pressure.
The controversy began when CBS aired a segment that drew the ire of Vance, a vocal critic of what he describes as corporate media’s left-wing bias. In a fiery statement on social media, Vance urged his followers to stop supporting CBS and its advertisers, accusing the network of promoting content that he deemed harmful to American values. Vance’s call to action quickly gained traction, especially among conservative circles, and led to a coordinated effort to target CBS’s advertising partners.
In response to the boycott call, six prominent brands—spanning industries from tech to consumer goods—announced they were halting their ad placements on CBS. These companies, which have long been major sponsors of the network’s prime-time slots, cited concerns over the negative publicity and the potential fallout from the backlash surrounding the broadcast. One source close to the matter commented, “They’re toast. Losing these big advertisers is a huge blow to CBS, both financially and reputationally.”
CBS, which has long been a staple of American television, now faces the challenge of rebuilding its advertising revenue base while trying to navigate the growing political polarization of its audience. The network has yet to comment publicly on the situation, though insiders have hinted that management is under intense pressure to address the fallout and appease both advertisers and viewers.
This incident highlights the increasing power of political figures and their ability to influence corporate decision-making. It also underscores the growing trend of consumers using their purchasing power as a tool to hold media outlets accountable for content they perceive as biased or controversial.
For now, CBS’s management will need to carefully navigate these turbulent waters, balancing the interests of its viewers, advertisers, and political critics, all while trying to restore its financial stability in a highly competitive media landscape. The long-term effects of this boycott remain to be seen, but one thing is clear: the media industry’s relationship with politics is becoming increasingly complicated.
Elon Musk, the billionaire entrepreneur behind Tesla and SpaceX, has made headlines with his latest announcement: he plans to acquire CBS, one of the most prominent television networks in the United States, after January 20th. This move has generated significant buzz, particularly due to Musk’s stated goal of removing what he refers to as “wokeness” from the network. His comments have led to speculation about the future direction of CBS and its impact on the media landscape as a whole.
Musk, who is no stranger to controversy, has been outspoken about his views on social and political matters, particularly regarding what he sees as the rise of “woke” culture. He has frequently criticized this culture for, in his opinion, prioritizing political correctness over freedom of expression, which he believes stifles creativity and open dialogue. By targeting CBS, Musk signals his intent to bring these views into the world of mainstream broadcast television, a space traditionally seen as a significant influencer of public discourse.
Like many other major networks, CBS has faced pressure to align itself with shifting social and cultural values. In recent years, the network has, like its peers, been urged to address issues of gender equality, racial justice, and LGBTQ+ rights through its programming. Critics of this “woke” approach, however, argue that such efforts have led to watered-down content that emphasizes social agendas over quality entertainment. Musk, known for pushing the boundaries in business and technology, appears poised to extend his philosophy of challenging the status quo into the media sector, with the goal of reshaping CBS in a way that reflects his values.
The response to Musk’s comments has been polarized. Supporters of Musk’s stance believe his intervention could help rejuvenate traditional television, which they argue has become too politically charged. For them, Musk represents a return to a time when TV content was focused primarily on entertainment and storytelling, without the heavy influence of political correctness. These supporters hope Musk’s influence will result in programming that embraces a wider range of ideas, rather than narrowly focusing on politically-driven narratives.
Conversely, critics of Musk’s plan caution that removing what they call “wokeness” from CBS could undo progress in terms of diversity and inclusion in media. These critics argue that such a shift could erase important social issues from the conversation and further marginalize underrepresented groups. To them, wokeness is not simply about adhering to political correctness but about ensuring that society is fairly represented in the media. They fear that Musk’s vision for CBS could undo these efforts, potentially leaving certain voices and stories silenced in favor of more traditional, mainstream narratives.
The broader debate over wokeness in media has become a highly divisive issue. On one hand, advocates argue that diversity and inclusivity are necessary to reflect the changing cultural and social landscape, while others feel that the push for these values has gone too far and has started to stifle creativity. Musk’s decision to buy CBS represents his direct involvement in this polarized debate. His leadership at the network could influence what content is produced and how issues are addressed, setting a new tone for what is acceptable in mainstream media.
If Musk is successful in implementing his vision for CBS, it could lead to wider changes across the media industry. Other networks and studios may follow suit, shifting the focus away from politically-driven agendas and back toward traditional programming values, as Musk advocates. This could lead to significant changes in how television content is created, potentially altering the entertainment landscape. However, it is also possible that such a shift could face significant backlash, especially from those who feel strongly about the importance of social justice, representation, and inclusivity in media.
At present, Musk’s plans to acquire CBS are still in the early stages, and it remains unclear how he intends to execute this vision. Acquiring such a large media company involves complex logistics, and it will likely take time before any concrete changes are seen. However, Musk is known for his ambitious goals and unyielding drive, and his acquisition of CBS could have lasting implications for the entertainment industry.
Whether the public and industry professionals will embrace or reject Musk’s vision remains to be seen, but one thing is certain: his involvement in this conversation will continue to shape the ongoing debate about wokeness, freedom of expression, and the role of media in society. As the conversation unfolds, it is clear that the issue of wokeness in media is far from settled, and Musk’s plan to reshape CBS is only the beginning of a broader discussion that will likely dominate the media landscape for years to come.
a shocking revelation that has sent ripples through the entertainment world, comedian Katt Williams has claimed that pop superstar Usher played a pivotal role in “selling” Justin Bieber to hip-hop mogul Sean “Diddy” Combs. The allegations are gaining momentum across social media and news outlets, stirring debates about the dark underbelly of the music industry. While the details remain controversial, Williams’ claims have opened up a broader conversation about exploitation, manipulation, and power in the entertainment business.
Katt Williams’ Explosive Allegation
Katt Williams is no stranger to controversy. Known for his no-holds-barred comedy and unapologetic attitude, Williams has often spoken out against the injustices he perceives in Hollywood. In his latest expose, Williams alleges that Usher — Bieber’s mentor — facilitated an arrangement that saw the young singer get entangled with the influential yet controversial figure, Diddy.
According to Williams, Bieber’s meteoric rise to fame wasn’t as organic as many fans might think. He suggests that Usher, in a bid to ensure Bieber’s success, introduced him to Diddy and ultimately allowed the hip-hop mogul to wield significant control over Bieber’s career during his formative years. While the term “sold” is being used metaphorically, the underlying claim is that Justin Bieber was placed in a vulnerable position under Diddy’s influence at a young age.
Usher and Justin Bieber’s Early Connection
To understand the gravity of these accusations, it’s important to look back at the early days of Justin Bieber’s career. Bieber, discovered at the age of 13 on YouTube, quickly became a global sensation after being signed by Scooter Braun and mentored by Usher. Usher took Bieber under his wing, guiding him through the complexities of the music industry and introducing him to influential figures in the business, including Diddy.
In the early stages of his career, Bieber was often seen with major industry players, and Diddy was one of them. The mogul appeared in some of Bieber’s social media posts, and the two seemed to have a cordial relationship. However, Katt Williams’ claims suggest that this connection might have been more than just a friendly mentorship.
What Does Katt Williams Mean by “Sold”?
Katt Williams’ use of the word “sold” to describe the relationship between Usher, Bieber, and Diddy is provocative. It implies a sense of exploitation, where Bieber was treated more like a commodity than a young artist being nurtured. The comedian’s claim raises serious concerns about how young talents are sometimes manipulated or controlled in the entertainment industry, often by powerful figures who prioritize profit over the well-being of their protégés.
Williams has suggested that Diddy, who has faced multiple allegations over the years regarding inappropriate behavior and exploitation, used his influence to exert control over Bieber. While Diddy’s exact role in Bieber’s career remains unclear, the implication is that Usher’s introduction of Bieber to Diddy may have compromised the young singer’s autonomy in ways the public never saw.
The Dark Side of the Music Industry
Katt Williams’ claims feed into a larger narrative that has been circulating for years about the dark side of the music industry. Countless young artists, particularly those who rise to fame quickly, have spoken about feeling overwhelmed by the pressures of fame, the demands of record labels, and the predatory nature of some industry insiders.
The title of this eye-catching article is “Denzel Washington Turns Down $200 Million Role at Disney, Declares Non-Participation in ‘Woke Culture’”. In recent news, the legendary actor Denzel Washington made headlines when he rejected a lucrative offer to star in a Disney film worth a staggering $200 million. This bold decision sent shockwaves through Hollywood and sparked conversations about the actor’s stance on the current cultural climate.
Washington’s refusal to take on the role at Disney was accompanied by his public declaration that he will not be participating in what is known as the “Woke Culture.” The term “Woke Culture” refers to a movement that advocates for social and political awareness, often addressing issues related to race, gender, and social justice. By distancing himself from this movement, Washington is taking a stand that has raised eyebrows and prompted discussions about his values and beliefs.
The actor’s choice to turn down such a significant sum of money in favor of staying true to his principles is both admirable and notable. Washington, known for his powerful performances and dignified presence on and off the screen, is not one to compromise his integrity for financial gain. His decision serves as a reminder of the importance of staying true to oneself, even in the face of tempting offers and societal pressures.
In an industry where conformity and political correctness sometimes reign supreme, Washington’s bold stance sets him apart as a beacon of authenticity and conviction. By openly expressing his decision and values, he challenges the status quo and encourages others to do the same, regardless of the potential consequences.
As audiences around the world continue to admire Denzel Washington for his talent and character, this recent turn of events only adds to his legacy as a respected figure in the entertainment industry. His unwavering commitment to his principles serves as an inspiration to many and reinforces the idea that staying true to oneself is ultimately more rewarding than any material success.
In conclusion, Denzel Washington’s refusal of a $200 million role at Disney and his declaration of non-participation in the “Woke Culture” showcase his integrity and unwavering values. In a world where compromise is sometimes the norm, Washington’s stance is a powerful reminder of the importance of staying true to oneself, no matter the circumstances.
A six-year-old boy in Wyoming, US, is being hailed a hero after his family said he was injured while protecting his sister from a dog attack.
Bridger Walker, the boy in question, was injured when he jumped in front of a dog that was chasing his sister last week, according to his aunt, Nikki Walker, who posted on Instagram.
Despite being bitten multiple times on the cheek by an unidentified dog, the boy grabbed his sister’s hand and led her to safety. “If anyone had to die, I thought it would be me,” he told his aunt.
According to the NY Post, the boy required 90 stitches, with serious injuries to his mouth, left cheek and eye. Nikki said the boy is recovering quickly at home and the wounds are healing. “He is in good spirits and his wonderful personality is still intact,” Nikki posted on Instagram.
Nikki also said the family had no ill will or resentment towards the dog’s owners, who had been “very kind and caring to Bridger and his family”.
Elon Musk, the founder of SpaceX and CEO of Tesla, recently became the first person in history to reach a net worth of $400 billion. But that’s not the only headline he’s making. According to The New York Times, Musk has rented a cottage on the grounds of Mar-a-Lago, the Palm Beach estate of president-elect Donald Trump, placing him just steps away from Trump’s residence.
Elon Musk has reportedly rented a cottage, named Banyan, on the Mar-a-Lago property in Florida. Located just a few hundred feet from Donald Trump’s main residence, the cottage offers him proximity to the former president’s estate.
A source told The New York Times, the Banyan cottage previously had been rented for at least $2,000 a night. However, as guests typically settle their bills at the end of their stay, it remains unclear how much Musk will be charged or if Trump will cover part or all of the costs.
Musk moved into the cottage around Election Day and watched the results at Mar-a-Lago with Donald Trump. He left the property just before Christmas and is expected to return in the coming days. The Tesla chief is known for his frequent travels and often stays at properties owned by his friends. In San Francisco, he has been known to stay at the home of venture capitalist David Sacks, whom Donald Trump recently appointed as an adviser on cryptocurrency and artificial intelligence. While in Hawaii, Musk has stayed at properties owned by billionaire Larry Ellison on the island of Lanai, The New York Times reported.
You may have heard that the Oxford dictionary’s “word of the year” this year was “brain rot.”
I found that interesting for two reasons. The first is that it is clearly two words. The second is that unlike prior words of the year — like 2013’s “selfie” or last year’s “rizz” — “brain rot” is neither new nor changed from its original intended meaning. Its first use was recorded in 1854 and said to be “indicative of a general decline in mental and intellectual effort” — which, well, yeah.
Since the selection for Oxford’s yearly word is done by public poll, this leads me to my first prediction in this column of observations for tech in 2025: The brain rot economy will show signs of weakness as people grow more wary of what is being served up to them by algorithms as they scroll endlessly. In the past year, the flood of AI slop content has made looking at Facebook even more pointless — and eyeballs will go elsewhere.
Along the same lines, we can expect more anti-social media and anti-smartphone legislation from governments and local authorities around the world following the drastic action taken by Australia to ban users younger than 16 from social media and more and more bans on smartphones in US schools. Momentum is growing, and I expect more sweeping directives will follow — along with more spirited debate over whether such bans are justified or effective.
The biggest jolt to the social media landscape could come from a US ban on TikTok. The January 19 deadline for its divestiture is fast-approaching, but before then, on January 10, the Supreme Court will hear arguments from each side — TikTok and the Justice Department — on the whether the ban is constitutional. Many legal observers have deemed it unlikely the court will overturn the lower court’s ruling, which sided with the government on its somewhat vague concerns of national security. But in recent days the pendulum has shown signs of a swing. Trump, after weeks of will-he, won’t-he, has sought to pause the law until he is in office. A delay would allow “breathing space for the court to consider the questions on a more measured schedule,” he argued in an amicus brief. Many on the left and right agree with him.
Gaffigan lashed out at Trump in a series of tweets back in 2020, when X was still Twitter and Trump was running for re-election. In one, he wrote, “Look Trumpers I get it. As a kid I was a cubs fan and I know you stick by your team no matter what but he’s a traitor and a con man who doesn’t care about you. Deep down you know it. I’m sure you enjoy pissing people off but you know Trump is a liar and a criminal.”
In another, he bashed Trump for his handling of the COVID-19 pandemic, writing, “You know Trump just creates enemies. You know you can’t trust him. You know he been incompetent during this crisis. You know all those people didn’t need to die. Trump talks about the Space Program and you can’t safely go to a movie. Wake up.”
Four years later, Gaffigan told the outlet his regrets about how the posts were taken by some people, but insisted he doesn’t regret posting them.
